Algorithm. The word that most social media users have come to fear. What is it? How do you crack it? Does it really matter? In one answer. Yes. Today, we're going to share the results from the LinkedIn Algorithm Report for 2022 compiled by Richard van der...
It goes without saying that social media marketing is an incredibly powerful and successful tool at helping businesses target new customers and boost sales. So how can you continue to make it work for you and your business in 2023? Here's our top tips to...
The internet is undoubtedly the most important tool for businesses in the 21st century. With the world becoming ever more digitalised, it’s crucial for any brand-conscious organisation to establish a presence on social media. But how do you go about doing that? Enter social media...
As the end of 2022 is in sight, and with the big day fast approaching, we wanted to take a little look back on some of the changes we’ve seen throughout the year. It’s been a busy year for sure - both in life generally and...
Life is a bit crazy right now! And you'd be forgiven if one of those balls you have been juggling for a while is starting to drop - we're only human! And that's why we're here! We can take one job away from you to free...
There are many channels out there in which to provide a presence for your company. Choosing the best platforms that will align with your business, industry, target persona/customer profile and services/products is key in getting the best out of your social media strategy. We've created a...
Engagement pods - you may have heard this term being used across the social media world. You may be in an engagement pod already without knowing it. The purpose of this blog is to bring to light the reasons why engagement pods should be avoided...
Whether you like it or not, Instagram loves Reels. Reels are ‘The future of video storytelling on Instagram’, and already make up 20% of the time people spend on the platform. If you don't already incorporate Reels into your Instagram marketing strategy yet, you’re likely already...
Social media can sometimes feel like a dark place. We are being visually bombarded 24/7 with information that can feel a little/a lot overwhelming.So, it is important that you do what you can to protect your mental health, and maintain a balance between being...
Online security has never been more prevalent than it is right now. We've all heard the horror stories of social media accounts being hacked, data being stolen, businesses being impersonated. A social media horror story in the making! But there are ways you can ensure that...