Introduction to LinkedIn Advertising

Introduction to LinkedIn Advertising

Struggling to get to grips with LinkedIn Campaign Manager set up? We’ve put together this guide to help you get started with setting up an advertising campaign on LinkedIn. Here’s what we’ll cover –

 

  • Logging into Campaign Manager
  • Setting up an ad account
  • Setting up a campaign group
  • Navigating around Campaign Manager
  • Creating and installing your LinkedIn insight tag

 

Stay tuned for part 2 which will go through building your ad campaign, selecting the right copy, creative and objective for your campaign and analysing results.

 

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